Good Day Readers, In this we will start to discuss about the 2nd Example of  “Negotiating Anything, Any Place : Taking it Personally“.
So Let’s begin!
You are moving from San Jose to San Francisco in 6 months to reclaim your heart, left there previously. After endless days of looking for a higher residence, you learn about a building that is perfect for your family. 
The problem is that only one apartment will be available, and there are 30 names ahead of yours on the waiting list. You want to go from 31st to 1st on the list. How can you do the seemingly Impossible? How can you get what you want?
Go directly to nùmero uno, the ultimate decision maker — the building’s superintendent. He really is the person with the final say in this matter.
Bring your spouse and children with you. Coach the youngsters to behave, and if necessary, resort to “Parental Bribery“. All I am suggesting is reasonable dress, manners, and decorum. There’s no need for anyone, children included, to go to an extreme. Put differently, no one expects to rent to a perfect plastic couple named Ken and Barbie.
The point is that you want to appear as a responsible, suitable, stable, and desirable tenant. Keep in mind that the family selected becomes a neighbor of the superintendent, a group that he’s stuck with for the duration of the lease.
Based on a Past Experience, he knows that the tenants chosen can cause him untold irritation or could conceivably enrich his life. Learn as much as you can about him and his family. At the same time, make sure he sees you in personal, 3 dimensional, human terms.
Politely ask to see the apartment that will be available. If he counters with, “I’m sorry, but there are 30 people ahead of you!” don’t be deterred. Explain how far you traveled and say in effect, “I know we haven’t much of a chance, but can we just get an idea of what it looks like?“
Even if you cannot see that particular flat (it may be occupied), try to get the super to show you any apartment. As a last resort, how about his place? Throughout, you must convey the proper blend of tact, empathy, courtesy, considerations, persistence, affability, and thoughtfulness.
From the day on, whenever you are in the area stop by to visit with the super. Even if he tells you your chances are hopeless, maintain these contacts.
While the superintendent invests considerable chunks of time in you, elaborate on your circumstances, confide in him, and ask him for advice.
Detail who you work for, the kind of job you have, the organizations you belong to, the hours you keep, and your interests and hobbies. Do this till the superintendent knows you virtually as well as he knows his own family.
Thanks to your intensive personalizing efforts, what will happen when a vacancy occurs? the superintendent will glance at his list. His eyes will linger on the first name for a moment, but that’s all. 
You see, that name is nothing but a faceless label. He now has the option of renting the apartment to someone he knows nothing about and feels nothing toward — or he has the option of renting the apartment to you, about whom he knows plenty.
As we said earlier, “The devil known is better than the devil unknown.“
Chances are you’ll jump from 31st place to the top of the list.
You’ll get that apartment because of the superintendent’s investment and his identification with you. You have personalized the selection process. (Of course, this technique will work only where the superintendent has the power to make the selection. In other cases, you will to make use of other Negotiating Techniques.)

Now we will start with the Third Example in our Next Part: “Negotiating Anything, Any Place : Taking it Personally (Part 4)“
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